{"id":810,"date":"2016-10-22T14:04:23","date_gmt":"2016-10-22T18:04:23","guid":{"rendered":"http:\/\/www.juan-larrosa.com\/en\/global-fusion-2016-narcos\/"},"modified":"2016-10-22T14:51:53","modified_gmt":"2016-10-22T18:51:53","slug":"global-fusion-2016-narcos","status":"publish","type":"post","link":"https:\/\/www.juan-larrosa.com\/en\/global-fusion-2016-narcos\/","title":{"rendered":"Global Fusion 2016 \/ Narcos"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-805\" src=\"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?resize=631%2C355\" alt=\"Presentaci\u00f3n en Global Fusion 2016\" width=\"631\" height=\"355\" srcset=\"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?w=1067&amp;ssl=1 1067w, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?resize=150%2C84&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?resize=1024%2C576&amp;ssl=1 1024w\" sizes=\"auto, (max-width: 631px) 100vw, 631px\" \/><\/p>\n<p>During the second week of October, Temple University organized the conference Global Fusion 2016. Global Fusion conference was held. This conference brought together an impressive group of academics, editors, and students located in the large field of communication, especially in cultural studies. <a href=\"https:\/\/sites.temple.edu\/globalfusion\/\" target=\"_blank\">Here you can download the event program<\/a>.<\/p>\n<p>In this conference, I presented an incipient academic work about Narcos, a recent Netflix production. Here are the title and abstract of my paper.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong>Netflix: A Technological Value-Free Television Company? <\/strong><\/p>\n<p style=\"text-align: center;\"><strong>The Series Narcos as a Case Study<\/strong><\/p>\n<blockquote><p>In a recent article in the New York Times, Bill Wasik (Wasik, 2015) coined the term \u201cdigital imperialism\u201d for referring to the global expansion of tech companies that claim to be spreading communication structures and services that do not have intrinsic political and cultural values. However, this value-free economic development can be contested. There is evidence that these leading tech companies are spreading technology and services that indeed contain specific political and cultural values. In this sense, this article presents a textual analysis of the series Narcos (Padhila, 2015), one of Netflix\u2019s recent production for Latin America. Netflix is an Internet-based television network that began as &#8220;DVD-rental-by-mail firm&#8221; in 1997. Since that time, this company has been growing and expanding its scope of action. In 2011, Netflix started offering services in Latin America and the Caribbean and in 2016 released Narcos, the first season of a fiction series composed of ten chapters that narrate the story of Pablo Escobar Gaviria, a drug dealer that created a smuggling route between Colombia and Miami. According to a press release, the producers wanted, \u201cto tell the true story of how cocaine became such a huge problem in the U.S. and Europe, and how it all started in Medellin.\u201d Although Narcos was filmed in Colombia and produced by Latin American filmmakers and actors, this series is a complex media text that conveys political and cultural hegemonic values about the contemporary drug trafficking. Drawing from a theoretical framework that builds upon the concepts of hegemony and ideology in order to explain the power relations included in media texts, this article presents a textual analysis of the script and footage of the opening chapter of Narcos\u2019 first season. The main conclusion of this study is that, despite some multicultural characteristics, Narcos is an audiovisual text that bears a system of meanings and a narration structure that reproduce an uncritical and hegemonic understanding of the origins of drug trafficking and the asymmetrical relations between the United States and Latin America.<\/p><\/blockquote>\n<p style=\"text-align: center;\">\n","protected":false},"excerpt":{"rendered":"<p class=\"excerpt\">During the second week of October, Temple University organized the conference Global Fusion 2016. Global Fusion conference was held. This conference brought together an impressive group of academics, editors, and students located in the large field of communication, especially in cultural studies. Here you can download the event program. In this conference, I presented an incipient academic work about Narcos,&hellip; <a href=\"https:\/\/www.juan-larrosa.com\/en\/global-fusion-2016-narcos\/\">Read more &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":806,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[152,148,145],"tags":[222,223,224,225],"class_list":["post-810","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-film","category-neoliberalism","category-political-economy-of-communication-and-culture","tag-narcos-en","tag-netlfix-en","tag-political-economy-of-communication","tag-textual-analysis","xfolkentry"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?fit=1067%2C600&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":801,"url":"https:\/\/www.juan-larrosa.com\/global-fusion-2016-narcos\/","url_meta":{"origin":810,"position":0},"title":"Global Fusion 2016 \/ Narcos","author":"Juan S. Larrosa-Fuentes","date":"22 October, 2016","format":false,"excerpt":"Durante la segunda semana de octubre de 2016 se llev\u00f3 a cabo la conferencia Global Fusion. Esta conferencia, organizada por Temple University, reuni\u00f3 a un interesante grupo de acad\u00e9micos, editores y estudiantes ubicados en el gran campo de la comunicaci\u00f3n, y especialmente en los estudios culturales. Aqu\u00ed se puede consultar\u2026","rel":"","context":"In &quot;Cine&quot;","block_context":{"text":"Cine","link":"https:\/\/www.juan-larrosa.com\/category\/cine\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?fit=1067%2C600&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?fit=1067%2C600&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?fit=1067%2C600&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?fit=1067%2C600&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/10\/Larrosa.Netflix-Narcos-1.jpg?fit=1067%2C600&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1040,"url":"https:\/\/www.juan-larrosa.com\/en\/global-fusion-2017-clintons-latino-outreach-in-the-2016-presidential-election\/","url_meta":{"origin":810,"position":1},"title":"Global Fusion 2017: Clinton&#8217;s Latino Outreach in the 2016 Presidential Election","author":"Juan S. Larrosa-Fuentes","date":"28 November, 2017","format":false,"excerpt":"Global Fusion took place during the second weekend of October of 2016, at Ohio University and, as is now a tradition, many Temple doctoral students and faculty participated in this conference. In this occasion, I presented advances of my doctoral dissertation. Building and Tearing Walls Down: Clinton's Latino Outreach in\u2026","rel":"","context":"In &quot;Doctoral Dissertation Project&quot;","block_context":{"text":"Doctoral Dissertation Project","link":"https:\/\/www.juan-larrosa.com\/en\/category\/doctoral-dissertation-project-en\/"},"img":{"alt_text":"Global Fusion 2017","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1049,"url":"https:\/\/www.juan-larrosa.com\/global-fusion-2017-clintons-latino-outreach-in-the-2016-presidential-election\/","url_meta":{"origin":810,"position":2},"title":"Global Fusion 2017: Clinton&#8217;s Latino Outreach in the 2016 Presidential Election","author":"Juan S. Larrosa-Fuentes","date":"28 November, 2017","format":false,"excerpt":"Cada a\u00f1o, diversas universidades organizan la conferencia Global Fusion, que en 2017 tuvo lugar en la Universidad de Ohio. En esta ocasi\u00f3n tuve la oportunidad de presentar parte de mi investigaci\u00f3n doctoral, la cual es una observaci\u00f3n etnogr\u00e1fica sobre la campa\u00f1a que Hillary Clinton llev\u00f3 a cabo para contactar con\u2026","rel":"","context":"In &quot;Comunicaci\u00f3n Pol\u00edtica&quot;","block_context":{"text":"Comunicaci\u00f3n Pol\u00edtica","link":"https:\/\/www.juan-larrosa.com\/category\/comunicacion-politica\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/11\/Global-Fusion.03.jpg?fit=1200%2C635&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":791,"url":"https:\/\/www.juan-larrosa.com\/en\/two-articles-on-political-communication-and-the-2015-mid-term-elections-in-mexico\/","url_meta":{"origin":810,"position":3},"title":"Two Articles On Political Communication and the 2015 Mid-Term Elections in Mexico","author":"Juan S. Larrosa-Fuentes","date":"9 September, 2016","format":false,"excerpt":"\u00a0 Larrosa-Fuentes, J. S. (2016). The Discussion of Electoral Debates on Twitter During the Campaigns for Mayor of Guadalajara, 2015. In M. M. S. Pal\u00e1u Cardona (Ed.), Report on the Media and Right to Information in Jalisco, 2015 (pp. 87\u2013103). Guadalajara: ITESO. \u00a0 Larrosa-Fuentes, J. S. (2016). Use and Exploitation\u2026","rel":"","context":"In &quot;Electoral Campaigns in Mexico&quot;","block_context":{"text":"Electoral Campaigns in Mexico","link":"https:\/\/www.juan-larrosa.com\/en\/category\/political-communication\/electoral-campaigns-in-mexico\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/09\/Screen-Shot-2016-09-09-at-3.29.24-PM.png?fit=960%2C680&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/09\/Screen-Shot-2016-09-09-at-3.29.24-PM.png?fit=960%2C680&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/09\/Screen-Shot-2016-09-09-at-3.29.24-PM.png?fit=960%2C680&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2016\/09\/Screen-Shot-2016-09-09-at-3.29.24-PM.png?fit=960%2C680&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":843,"url":"https:\/\/www.juan-larrosa.com\/en\/making-sense-of-election-2016-a-political-communication-perspective\/","url_meta":{"origin":810,"position":4},"title":"&#8220;Making Sense of Election 2016&#8221;: a Political Communication Perspective","author":"Juan S. Larrosa-Fuentes","date":"9 February, 2017","format":false,"excerpt":"Last week I attended the conference \"Making Sense of Election 2016,\" which was organized by the Aggie Agora team and the Texas A&M University. The meeting included relevant keynote speakers in the fields of political science and communication, such as Julia Azari, Daniel Kreiss, John Murphy, and Jennifer Stromer-Galley. The\u2026","rel":"","context":"In &quot;Political Communication&quot;","block_context":{"text":"Political Communication","link":"https:\/\/www.juan-larrosa.com\/en\/category\/political-communication\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/02\/Screen-Shot-2017-02-09-at-6.27.32-AM.png?fit=1200%2C232&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/02\/Screen-Shot-2017-02-09-at-6.27.32-AM.png?fit=1200%2C232&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/02\/Screen-Shot-2017-02-09-at-6.27.32-AM.png?fit=1200%2C232&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/02\/Screen-Shot-2017-02-09-at-6.27.32-AM.png?fit=1200%2C232&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2017\/02\/Screen-Shot-2017-02-09-at-6.27.32-AM.png?fit=1200%2C232&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1217,"url":"https:\/\/www.juan-larrosa.com\/en\/the-decline-of-the-industrial-press-guadalajaras-newspapers-history-1991-2011\/","url_meta":{"origin":810,"position":5},"title":"The Decline of the Industrial Press: Guadalajara&#8217;s Newspapers History (1991-2011)","author":"Juan S. Larrosa-Fuentes","date":"17 June, 2018","format":false,"excerpt":"Larrosa-Fuentes, J. S. (2018). The Decline of the Industrial Press: Guadalajara\u2019s Newspapers History (1991-2011). In M. E. Hern\u00e1ndez Ram\u00edrez (Ed.), Mexican Studies on Journalism: Takeoff and Institutionalization (pp. 189\u2013244). Guadalajara: University of Guadalajara. This text presents a review of the political and economic history of the newspapers that circulated in\u2026","rel":"","context":"In &quot;Journalism&quot;","block_context":{"text":"Journalism","link":"https:\/\/www.juan-larrosa.com\/en\/category\/journalism\/"},"img":{"alt_text":"Estudios sobre periodismo en M\u00e9xico","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2018\/06\/Captura-de-pantalla-2018-06-17-a-las-11.07.12.png?fit=1200%2C978&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2018\/06\/Captura-de-pantalla-2018-06-17-a-las-11.07.12.png?fit=1200%2C978&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2018\/06\/Captura-de-pantalla-2018-06-17-a-las-11.07.12.png?fit=1200%2C978&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2018\/06\/Captura-de-pantalla-2018-06-17-a-las-11.07.12.png?fit=1200%2C978&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2018\/06\/Captura-de-pantalla-2018-06-17-a-las-11.07.12.png?fit=1200%2C978&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_shortlink":"https:\/\/wp.me\/p4Hsnc-d4","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/posts\/810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/comments?post=810"}],"version-history":[{"count":2,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/posts\/810\/revisions"}],"predecessor-version":[{"id":812,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/posts\/810\/revisions\/812"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/media\/806"}],"wp:attachment":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/media?parent=810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/categories?post=810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/tags?post=810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}