{"id":31,"date":"2014-06-13T23:26:27","date_gmt":"2014-06-14T03:26:27","guid":{"rendered":"http:\/\/www.juan-larrosa.com\/?page_id=31"},"modified":"2026-08-09T19:13:18","modified_gmt":"2026-08-10T01:13:18","slug":"biography","status":"publish","type":"page","link":"https:\/\/www.juan-larrosa.com\/en\/","title":{"rendered":"Juan S. Larrosa-Fuentes, PhD"},"content":{"rendered":"
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I am a professor-researcher and director of the Department of Sociocultural Studies at ITESO<\/a>. I study public and political communication, journalism, and communication systems, with particular interest in the contemporary transformations of media and digital platforms.<\/p>\n

In recent years, ethnography has become an important part of my research. I have conducted ethnographic research on electoral campaigns in the United States, public communication during the COVID-19 pandemic, and, most recently, political rallies during Mexico’s 2024 presidential election.<\/p>\n

This website brings together my academic publications, research projects, books, teaching materials, and other work developed throughout my academic career.<\/p>\n<\/div>\n

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Research Projects<\/a>Books<\/a>CV<\/a><\/p>\n<\/div>\n

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Research Areas<\/h2>\n

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Public and Political Communication<\/a><\/div>\n
Political communication, electoral campaigns, public dialogue, digital platforms, and political communication systems.<\/div>\n<\/div>\n
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Journalism and Media<\/a><\/div>\n
News production, press structures, the political economy of media, and the public construction of knowledge.<\/div>\n<\/div>\n<\/div>\n

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Communication Systems<\/div>\n
History, structure, actors, and institutions of communication systems, with particular attention to Guadalajara.<\/div>\n<\/div>\n
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Communication Observatories<\/div>\n
Media observation methodologies, communication-system monitoring, and the critical analysis of media institutions.<\/div>\n<\/div>\n<\/div>\n

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Ethnography and Fieldwork<\/h2>\n

A growing part of my research examines political communication through ethnographic observation and fieldwork. I have studied electoral campaigns, government press conferences, and political rallies as material and communicative spaces where actors, discourses, technologies, bodies, and practices converge to produce public and political communication.<\/p>\n

U.S. Election 2016<\/a>COVID-19<\/a>Political Rallies 2024<\/a><\/div>\n<\/div>\n

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Academic Career<\/h2>\n

I have published research in journals such as International Journal of Communication<\/em><\/a>, Media, War & Conflict<\/em><\/a>, Latin American Research Review<\/em><\/a>, Mobilities<\/em><\/a>, and Virtualis<\/em>, among others.<\/p>\n

I was a Fulbright-Garc\u00eda Robles scholar (2013\u20132016) and a fellow of the German Academic Exchange Service (DAAD) (2024\u20132025). My work has also received recognition from organizations including Mexico’s Chamber of Deputies, the American Political Science Association, and Temple University’s Klein College of Media and Communication.<\/p>\n<\/div>\n

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Teaching<\/h2>\n

I teach undergraduate and graduate courses on communication, media, and politics.<\/p>\n

View teaching<\/a>.<\/p>\n<\/div>\n

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Academic and Professional Profiles<\/h2>\n
Google Scholar<\/a>ORCID<\/a>LinkedIn<\/a>YouTube<\/a><\/div>\n<\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"

I am a professor-researcher and director of the Department of Sociocultural Studies at ITESO. I study public and political communication, journalism, and communication systems, with particular interest in the contemporary transformations of media and digital platforms. In recent years, ethnography has become an important part of my research. I have conducted ethnographic research on electoral campaigns in the United States,… Read more →<\/a><\/p>\n","protected":false},"author":1,"featured_media":48,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","footnotes":""},"class_list":["post-31","page","type-page","status-publish","has-post-thumbnail","hentry","xfolkentry"],"jetpack_sharing_enabled":false,"jetpack-related-posts":[{"id":100,"url":"https:\/\/www.juan-larrosa.com\/en\/political-communication\/","url_meta":{"origin":31,"position":0},"title":"Political Communication & Elections","author":"Juan S. Larrosa-Fuentes","date":"7 July, 2014","format":false,"excerpt":"Since 2006, I have participated in various research projects aimed at understanding how communication\u2014across its different levels and dimensions\u2014structures politics during electoral processes. I have coordinated and participated in research on Mexican elections in 2006, 2012, 2015, 2018, 2021, and 2024. I also conducted an ethnography of the 2016 United\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":297,"url":"https:\/\/www.juan-larrosa.com\/en\/books\/","url_meta":{"origin":31,"position":1},"title":"Books","author":"Juan S. Larrosa-Fuentes","date":"20 September, 2014","format":false,"excerpt":"This page brings together books I have written, edited, or co-authored with other researchers. These publications address topics related to public and political communication, journalism, communication systems, and media analysis. 2025 \u00b7 Co-authored book Public and Political Communication in Times of COVID-19: Press Conferences in Mexico Original title: Comunicaci\u00f3n p\u00fablica\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":877,"url":"https:\/\/www.juan-larrosa.com\/en\/teaching\/","url_meta":{"origin":31,"position":2},"title":"Teaching","author":"Juan S. Larrosa-Fuentes","date":"24 February, 2017","format":false,"excerpt":"I have taught at doctoral, master\u2019s, undergraduate, and high school levels. Since 2002, I have worked at institutions such as ITESO University (tenured full professor), the University of Guadalajara, and Temple University (Philadelphia, PA). I am a bilingual professor with experience in both face-to-face and online teaching. My expertise focuses\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"Schuylkill River","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2014\/06\/IMG_0041.jpg?fit=1200%2C896&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2014\/06\/IMG_0041.jpg?fit=1200%2C896&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2014\/06\/IMG_0041.jpg?fit=1200%2C896&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2014\/06\/IMG_0041.jpg?fit=1200%2C896&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2014\/06\/IMG_0041.jpg?fit=1200%2C896&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":85,"url":"https:\/\/www.juan-larrosa.com\/en\/media-observatories\/","url_meta":{"origin":31,"position":3},"title":"Media Observatories","author":"Juan S. Larrosa-Fuentes","date":"7 July, 2014","format":false,"excerpt":"Media observatories are spaces where professors, scholars, journalists, and citizens study communication and media from different perspectives. From 2007 to 2013, I coordinated Quid ITESO: Critical Analysis of Media, a media observatory of ITESO\u2019s Department of Sociocultural Studies that later became ETIUS: Observatory of Communication and Culture. This section brings\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":91,"url":"https:\/\/www.juan-larrosa.com\/en\/journalism\/","url_meta":{"origin":31,"position":4},"title":"Journalism and the Press","author":"Juan S. Larrosa-Fuentes","date":"7 July, 2014","format":false,"excerpt":"The press is a fundamental institution for the political development of contemporary societies, especially those with democratic aspirations. Journalism is one of the practices that gives life to this institution. An important part of my academic work has focused on the study of journalism and the media in Mexico. My\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2150,"url":"https:\/\/www.juan-larrosa.com\/en\/public-communication-covid-19\/","url_meta":{"origin":31,"position":5},"title":"Public Communication & Covid-19","author":"Juan S. Larrosa-Fuentes","date":"26 October, 2022","format":false,"excerpt":"This project examines the public communication strategy of the Mexican Federal Government during the COVID-19 pandemic, focusing on press conferences as devices to inform, organize, and influence the public. This page compiles the academic outputs resulting from the research conducted between 2020 and 2025. \ud83c\udfaf Research Objective General objective: Analyze\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"Book cover: Comunicaci\u00f3n p\u00fablica y pol\u00edtica en tiempos del covid-19","src":"https:\/\/i0.wp.com\/www.juan-larrosa.com\/wp-content\/uploads\/2025\/10\/Comunicacion-publica-y-politica-en-tiempos-de-covid-19_Pagina_001-218x300.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_shortlink":"https:\/\/wp.me\/P4Hsnc-v","jetpack_likes_enabled":false,"_links":{"self":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/pages\/31","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/comments?post=31"}],"version-history":[{"count":6,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/pages\/31\/revisions"}],"predecessor-version":[{"id":3086,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/pages\/31\/revisions\/3086"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/media\/48"}],"wp:attachment":[{"href":"https:\/\/www.juan-larrosa.com\/en\/wp-json\/wp\/v2\/media?parent=31"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}